The Relationship - First Approach to Banking
In this episode of Why Guaranty, host Chelsea Reber sits down with Rachel Miner, Market President of Guaranty Bank & Trust in Pittsburg, TX, to explore the bank’s commitment to consistency, customer relationships, and innovative solutions for small businesses.
Rachel shares how Guaranty’s thoughtful approach to lending ensures stability for customers during challenging times, from economic downturns for pandemics. She highlights the unique products and expertise that Guaranty offers, providing a competitive edge for small and growing businesses. Rachel also emphasizes the importance of building trust through listening, understanding customer needs, and navigating difficult conversations with care.